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Sno-Wizard Sno Ball Stand
4001 Magazine St
New Orleans, LA 70115
Uber
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New Orleans neighborhood grocer was struggling to keep his business afloat. Noticing a gathering of customers at a nearby snow cone business, George J. Ortolano, son of Sicilian immigrants, was inspired to add this inexpensive treat to his grocery store to generate additional income.
George, however, was resolved to create a machine that would produce a fine, fluffy shaven snow, similar to that made with blocks of ice and a hand-plane ice shaver. His efforts were successful and his subsequent invention of a simple but ingenious machine transformed blocks of ice used in the household icebox into mounds of delicate snow-like flakes, unlike the crunchy ice crystals from that snow cone machine.