In November 1999 Paws on the Avenue opened its doors. Caroline, Liesel and Murphy, affectionately known as The Girls, waited to see if their vision would connect with the community. To say they succeeded would be an understatement. One of the first stores in this area to promote pet related green products, ancestral raw diets, pet themed art and gourmet bakery goods. Celebrating fifteen years in business on Lake Avenue, Paws on the Avenue has been a cornerstone of downtown revitalization efforts. Active in the business and pet communities, they've been a generous friend to an endless number of animal rescue organizations.