In 2007, the proprietors of Ocean Grove Bake Shoppe, Danielle Maschuci and Ava Okuniewicz, decided to bring the warmth and pleasantries of old-fashioned baking to 55 Main Avenue in Ocean Grove. Prior to opening, both women were all too familiar with the fast pace of life and the difficulties of bringing the family together for home cooked and home baked meals. With Danielle practicing law and Ava working in the medical field, the two women agreed that there was very little time to spend in the kitchen to prepare quality and wholesome food. They also realized that most of their friends, family and acquaintances lived by similar rigorous schedules.