Mel's Burger Bar, the ultimate burger and bar experience opened its first location in August 2010 at 2850 Broadway in Morningside Heights boasting a casual and rugged atmosphere reminiscent of a roadside burger shack. Setting Mel's Burger apart from other burger-centric restaurants are the personalities behind the brands concept Executive Chef Rich Robson of Rue 57, who was instrumental in the burgerlicious menu creation and the restaurateurs behind the Goodburger restaurants.