Concerns about the e-cig include underage use, unknown long–term effects and safety of the e-cig battery powered devices. Long time friends Beecher Vaillancourt and Gavin Rydell, the partners behind the quickly expanding e-cig franchise, Infinite Vapors, might just have the answers. In previous careers, Vaillancourt and Rydell were involved in the live entertainment and bar industry, a lifestyle that makes quitting smoking a difficult task. Both former cigarette smokers have quit successfully, exchanging 19-year habits for their own nicotine controlled e-cigs, the business within which they are now enthusiastic advocates. Rydell and Vaillancourt feel passionately about the potential of the e-cig as a way to quit smoking and offer graded pricing to customers who purchase lower grades of nicotine for use in the e-cig devices. As for answers to concerns about the E-Cig and its safety? Complete transparency. The website for Infinite Vapors states from the duo, “we have a variety of products that we are comfortable selling our customers, friends and family.” Competitors might carry unknown, unregulated or knock off devices from China or juice without warning labels and ingredients. Infinite Vapor is committed to exclusive, top of the line of e-cig products and accessories that help people feel safe and informed about using the e-cig.
Infinite Vapor is founded on a mission to help customers understand exactly what they are consuming and how to correctly consume it. Samples given in the store of the “e-juice” are without nicotine, customers can choose a flavor and allow Infinite Vapors to recommend a level of nicotine based on personal goals for tapering off nicotine or changing dependence. Infinite Vapor takes pride in customer service, a priority honed by Rydell and Vaillancourt after years in the bar and live entertainment industry. Also gathered from this experience, a firm commitment to abiding by regulations. ID scanners and stringent screening policies ensure that their product is not available to underage customers. In fact, Vaillancourt stated, “our market isn’t going to dwindle quickly, there are millions of smokers that need to quit.”