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Friedman's Lunch
132 W 31st St
New York, NY 10001
Uber
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Breakfast Menu
Lunch Menu
Dinner Menu
Breakfast Menu
Gluten-free bread - $2.25 | Add an egg - $2 | Substitute egg whites - $1.25
Breakfast Sandwiches
The Breakfast Sandwich*
$8.00
scrambled eggs, bacon, avocado and pepper jack cheese on toasted sourdough
B.E.L.T.*
$11.00
bacon, over easy eggs, lettuce, tomato and herb mayonnaise on toasted sourdough
Egg Wraps
whole wheat tortilla and 2 eggs with
- Chicken sausage, avocado, cheddar and salsa $8.00
- Pastrami, swiss and caramelized onions $8.00
- Turkey and swiss $7.50
- Potato, cheddar and bacon $7.50
- Feta and spinach $7.50
Egg Platters
all egg platters are served with whole wheat toast and potato hashbrowns
2 Eggs With Style*
$13.00
choice of bacon, chicken sausage or fruit
Egg White Scramble*
$14.00
with market veggies and avocado
Friedman's Omelet*
$14.00
pastrami, caramelized onions and mustard
Pastrami Hash*
$15.00
sunny side eggs (no additional potatoes are served)
Avocado Toast*
$13.00
avocado mash served on whole wheat toast with 2 eggs any style, mixed greens
Lighter Fare
Smoked Salmon Platter*
$15.00
toasted pumpernickel served with smoked salmon, mixed greens, tomato, sliced red onion, capers and cream cheese
French Toast
$13.00
berry compote and vermont maple syrup
Pancakes*
caramelized strawberries and rhubarb
Housemade Granola
$10.00
greek yogurt, berries, honey
Fruit Bowl*
$8.00Steel Cut Oatmeal
$8.00
strawberries, rhubarb compote
*items can be prepared gluten-free
Sandwiches
Add house made potato chips - $2; Substitute gluten free bread - $2.25
Bacon Swisswich*
$15.00
grilled chicken, bacon jam, melted gruyere, lettuce, avocado aioli, on grilled Amy's ciabatta, herbed fries
Grilled Pastrami Reuben*
$17.00
sauerkraut, gruyere, russian dressing, grilled rye bread
Friedman's Club*
$16.00
hand-carved turkey breast, avocado, bacon, lettuce, tomato, pepperjack, red onion, russian dressing, toasted sourdough, with housemade potato chips
B.L.A.T*
$12.00
bacon, lettuce, tomato, avocado, herbed aioli, toasted sourdough
- Add chicken, turkey or tofu
- $3.00
Crispy Fish Sandwich*
$17.00
fried wild-caught pollock, citrus fennel slaw, pickled red onions, tartar sauce, with herbed fries
Buttermilk Fried Chicken Sandwich*
$17.00
kale slaw and honey tabasco, herbed fries
Garden Veggie Sandwich*
$13.00
hummus, cucumber, avocado, sprouts, carrots, tomato, lettuce, grilled sourdough
- Add chicken, turkey or tofu
- $2.00
Grilled Cheese Sandwich*
$14.00
bacon, aged gruyere, white cheddar, caramelized onions, grilled ciabatta
Salads
Grilled Salmon Salad*
$17.00
atlantic salmon, romaine, gigantes beans, kalamata olives, feta, red onion, cucumber, carrots, creamy dill dressing
Grilled Chicken Salad*
$15.00
mixed greens, dried cranberries, candied walnuts, carrots, tomatoes, gorgonzola, balsamic vinaigrette
Adobo Chicken Salad*
$15.00
mixed greens, grilled chicken, bacon, tortilla crisps, tomatoes, black beans, pepper jack, chipotle ranch dressing
Asian Chop Salad*
$15.00
shredded chicken, romaine, napa cabbage, red peppers, snow peas, scallions, cilantro, wonton crisps, hoisin peanut dressing
Cobb Salad*
$15.00
mixed greens, turkey, tomatoes, bleu cheese, bacon, avocado, hard boiled egg, lemon dijon vinaigrette
Burgers
add bacon - $2.5 | add avocado - $2 | add caramelized onions, sautéed mushrooms | cheese - $1 each american, white cheddar, gruyere, pepper jack, bleu cheese substitute gluten free bun - $2.25
Friedman's Burger*
$15.00
Creekstone Farms 100% ground beef brisket, herbed fries
Southwestern Turkey Burger*
$15.00
homemade spicy bbq sauce, pepperjack, frizzled onions, herbed fries
House-Made Veggie Burger
$14.00
spicy tomato fennel jam, avocado, alfalfa sprouts, herbed fries
NY State Lamb Burger*
$17.00
locally raised lamb mixed with roasted garlic, caramelized onions, feta, spices, sundried tomato & roasted garlic aioli, baby spinach, red onion, herbed fries
Entreés
Fish Tacos*
$15.00
blackened pollock, corn tortillas, citrus fennel slaw, tomatillo salsa, sriracha aioli, cilantro
Veggie Bowl*
$12.00
choice of brown rice or quinoa. sautéed japanese eggplant, baby bok choy, carrots, bean sprouts, edamame, scallions, sesame lime dressing
- Add chicken or tofu
- $3.00
- Add salmon
- $7.00
Market Plate*
$15.00
choice of any 3 sides
Market Sides
Herbed Frie*
$6.00
rosemary
Sweet Potato Fries*
$6.00
bleu cheese aioli
Sautéed Broccoli*
$6.00
roasted garlic, red chili flakes
Shaved Brussel Sprouts*
$6.00
honey, pecorino, aged sherry
Edamame Studded Brown Rice*
$6.00
sesame lime dressing
Kale Slaw*
$6.00
kale, apple, fennel with buttermilk dressing
Grilled Asparagus*
$6.00
charred lemon
Mac 'n' Cheese
$6.00Beer & Burger Special
Beer & Burger Special
$17.00
Monday - Friday, 4pm - 6pm Enjoy a Friedman's Burger and Local Draft Beer: dining room only
*items can be prepared gluten-free
Starters
Friedman's House Salad*
$11.00
stacked bibb lettuce, raddish, snap peas, gorgonzola, pinenuts, citrus vinaigrette
Mediterranean Trio*
$13.00
home-made hummus, baba ganoush, eggplant caponata, seasonal veggies, pita
Kale Caesar*
$12.00
tuscan kale, red kale, boquerones, pumpernickel croutons
Spinach Artichoke Dip*
$12.00
fresh corn tortillas
Tandoori Wings*
$12.00
celery, cucumber and carrot salad, yogurt ranch
Lamb Sliders*
$12.00
celery root slaw, feta cheese, pistachio pesto
Big Salads
Grilled Salmon Salad*
$17.00
atlantic salmon, romaine, gigantes beans, kalamata olives, feta, red onion, cucumber, carrots, creamy dill dressing
Grilled Chicken Salad*
$15.00
mixed greens, dried cranberries, candied walnuts, carrots, tomatoes, gorgonzola, balsamic vinaigrette
Adobo Chicken Salad*
$15.00
mixed greens, grilled chicken, bacon, tortilla crisps, tomatoes, black beans, pepper jack, chipotle ranch dressing
Asian Chop Salad*
$16.00
shredded chicken, romaine, napa cabbage, red peppers, snow peas, scallions, cilantro, wonton crisps, hoisin peanut dressing
Cobb Salad*
$15.00
mixed greens, turkey, tomatoes, bleu cheese, bacon, avocado, hard boiled egg, lemon dijon vinaigrette
Burgers
add bacon - $2.5 | add avocado - $2 | add caramelized onions, sautéed mushrooms, cheese - $1 each | cheeses - american, white cheddar, gruyere, pepper jack, bleu cheese substitute gluten-free bun - $2.25
Friedman's Burger*
$15.00
Creekstone Farms 100% ground beef brisket, herbed fries
Southwestern Turkey Burger*
$15.00
homemade bbq sauce, pepperjack, frizzled onions, herbed fries
Housemade Veggie Burger
$14.00
spicy tomato fennel jam, avocado, alfalfa sprouts, herbed fries
NY Style Lamb Burger*
$17.00
locally raised lamb mixed with roasted garlic, caramelized onions, feta, spices, sundried tomato & roasted garlic aioli, baby spinach, red onion, herbed fries
Entrées
Steak of the Day*
- M/P
Fish of the Day*
- M/P
Grilled Pastrami Reuben*
$18.00
sauerkraut, gruyere, russian dressing, rye bread
Beef Short Ribs*
$25.00
parsnip puree, wilted spinach, pickled rainbow carrots, red wine reduction
Veggie Bowl*
$14.00
choice of brown rice or quinoa. sautéed japanese eggplant, baby bok choy, carrots, bean sprouts, edamame, scallions, sesame lime dressing
- Add tofu
- $3.00
- Add chicken
- $5.00
- Add salmon
- $7.00
Skillet Baked Spaghetti Squash*
$16.00
roasted tomatoes, eggplant, melted burrata, basil, grilled ciabatta
Brick Pressed Chicken*
$22.00
potato purée, crispy brussels sprouts, pan sauce
Fish Tacos*
$15.00
blackened pollock, corn tortillas, citrus fennel slaw, tomatillo salsa, sriracha aioli, cilantro
Fried Chicken & Cheddar Waffle*
$22.00
free range chicken, honey tabasco
Sides
$7 each or choice of 3 for $16
Herbed Fries*
$7.00
rosemary
Sweet Potato Fries*
$7.00
bleu cheese aioli
Sautéed Broccoli*
$7.00
roasted garlic, red chili flakes
Shaved Brussels Sprouts*
$6.00
honey, pecorino, aged sherry
Kale Slaw*
$6.00
kale, apple, fennel with buttermilk dressing
Roasted Cauliflower*
$7.00
golden raisins, toasted pinenuts, aged sherry
Grilled Asparagus*
$7.00
charred lemon
Mac 'n' Cheese
$7.00Beer & Burger Special
Beer & Burger Special
$17.00
Monday - Friday, 4pm - 6pm. Enjoy a Friedman's Burger and Local Draft Beer: dining room only.
* items can be prepared gluten-free
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General Info
Payment Types
All Major Cards
Cuisine
American - Contemporary
Gluten-Free
Meals
Breakfast
Brunch
Lunch
Dinner
Hours
Monday:
8:00am - 3:30pm
5:00pm - 10:00pm
Tuesday:
8:00am - 3:30pm
5:00pm - 10:00pm
Wednesday:
8:00am - 3:30pm
5:00pm - 10:00pm
Thursday:
8:00am - 3:30pm
5:00pm - 10:00pm
Friday:
8:00am - 3:30pm
5:00pm - 10:00pm
Saturday:
9:00am - 3:30pm
5:00pm - 10:00pm
Sunday:
9:00am - 3:00pm
5:00pm - 9:00pm
About Us
The inviting open kitchen, dark wood tabletops, exposed filament bulbs; chalkboard menus, large mirrors and vintage wallpaper create a rustic setting and a welcoming atmosphere at Friedman’s Lunch. The kitchen offers exciting daily specials such as a fresh squeezed juice of the day and an assortment of market sides. Other menu favorites includes the Pastrami Rueben, Fish Tacos, Veggie Bowl, Four Scratch Made Soups, and 100% Ground Beef Brisket Burger.