Do you like slim or forgiving fits? Bold colors or black? A feminine or sporty look? Check out the fabulous brands available at Blue Moon, where you'll find an array of unique styles, fabrics, and colors-ideal for your fitness activity or the activity of your daily routine! So comfortable you'll find outfits great for travel too. Special orders are available.
Air...Land....Ocean (ALO). ALO was born of a desire to focus on these elements which balance our world. The line features performance-driven fabrics, technical features and sport-inspired design to bring balance to your world. Each style features unique attributes such as CoolFit dry wicking, StretchFlex anti-microbial treatment, anti-pilling and water-resistant technologies that make each garment perform under any condition, whether you're wearing ALO in sport or in life.
With earth friendly fabrics like organic cotton and bamboo, Avani (which means "earth" in Sanskrit) offers exceptional fit and function, rich fabrics and vibrant colors. Using sustainable and organic fabrics, without compromising style, quality or performance, the Avani collection offers something for everyone, whether an outdoor enthusiast, aspiring yoga instructor, a workout junkie or simply a fit fashionista.
Inspired by the Los Angeles lifestyle and West Coast sensibility that less is more, BELLA LUXX is a contemporary collection of silhouettes characterized by unexpected luxury and sleek design across every stitch. Soft sensuous fabrics, delicate cuts, ingenious draping techniques and sophisticated symmetry comes together to create an elevated collection of beautiful basics and redefine beauty and luxury. This amazing understated fabric is transformed into beautiful styles that can be laundered and still maintain their luxurious drape without ever having to be dry cleaned.
Calvin Klein Performance
Calvin Klein's tanks, tees, pants, jackets and hoodies are designed for performance and easy fit. With bright seasonal colors, high-tech quick dry moisture wicking and lots of detailing, the line's basics are universally appealing.
Electric Yoga delivers a coalition of high tech style and function inherent to the lifestyle of the new generation.
Falke is a cutting-edge German-manufactured activewear line that delivers high-style fashion and the highest standards of quality in active apparel. Designed for working out or wearing out as the perfect addition to your favorite pair of jeans, the Falke ergonomic sport system provides functional and fashionable wear that supports natural movement and meets the personal needs of sports activists everywhere.
Helen Knows Best
Helen Knows BestTM was launched by a Park City, Utah based Master Esthetician with over thirty years of experience. Helen's product line started when, in 2009, she was approached by an outdoor enthusiast with environmentally damaged skin. Combining the natural benefits and healing properties of shea butter, essential oils and vitamins, Helen formulated Extreme WeatherTM Face Balm and, in little time, her client's skin dramatically improved. "Our products are designed to gently restore balance and protect all skin-types without harsh damaging chemicals. Her life's passion is preserving and restoring ageless skin, that's why Helen Knows BestTM."
Love This Life
Love this life's tees and tanks are the result of collaboration between creator and musician David Culiner and select manufacturers and distributors. Each shirt, in vibrant colors and burnout patterns, lyrically expresses Culiner's philosophies about life, love and celebrating the moment.
Whether it's hitting the gym, practicing yoga, running or just for everyday, lucy designers have created a style for every active woman. Using a mix of high-tech fabrics and lots of color, lucy provides the design and feminine details you can't find anywhere else in a wide variety of pants, tops, tanks and jackets.
prAna is the ancient Sanskrit word for breath, life and vitality of the spirit and it's this sensibility which informs all prAna products. Founded 17 years ago primarily as a designer of clothes for climbing and yoga, the line has expanded to offer performance wear for virtually every workout activity as well as an extensive lifestyle collection, which includes pants, wraps, dresses and tees in a variety of colors and prints.
"Embrace your inner print! PRISMSPORT makes fitness apparel that is dynamic and fun. Go ahead, put those basics aside and let your clothes express your style and confidence. They smooth over flaws (that we all think we have) and compliment every figure. PRISMSPORT is made in the USA: supporting our national economy. Being "local" minimizes our carbon footprint and allows us to produce small, high quality quantities and deliver fresh, new prints as soon as we find them."
It's not just another yoga line but premium active street wear for those who appreciate fashion forward design combined with high quality, comfortable fabric.
Pure Karma's line of activewear is earth-friendly and sustainable. Look for soft, eco-friendly fabrics and designs that combine lyrical styling with performance-friendly active and lifestyle wear.
SkirtSports, the inventor of the running skirt, is guided by a philosophy that women should never have to sacrifice femininity for performance in their workout clothes. Founded by Ironman Champion Nicole DeBoom, the line features skirts (with shorts attached) for workouts, running, cycling, golf, tennis or just running around. Every design flatters a woman's body and each fabric is chosen for luxury performance--with a bit of attitude sewn into each piece.
Find your perfect blend of performance and style! Whether you like the ease of a matching set, or your prefer to mix things up, you will find the essential pieces here that extend the function and impact of your active wardrobe.
Stonewear clothing is flattering, functional and a great fit, created look good and strenuous demands and vibrant lifestyles. The liberty pant is one of our favorites, and it has a wide, comfortable waistband with mesh tummy lining, a hideaway pocket in the back, and a smart and sassy bootleg. The lined gusset allows all day comfort. Available in petite, medium and long lengths. The Rockin' pant is so comfortable and attractive that you won't want to take them off. Gentle scoop waist makes an hip fashion statement on this pant. Durable fabric with double topstitching for long wear. Side zip pocket and uber soft, quick-dry wicking fabric. Both pants available in petite, medium and long lengths.
Tees by Tina
Seamless styles that keep their shape and stay perfectly in place!
Twist Yoga Wear
These products are all custom designed and hand dyed. Each item is a work of art and is truly unique- literally no two products will ever be the same. Their eco friendly line contains organic cotton and bamboo based workout and lounge wear. Bamboo items include running and workout tops.
Combining fashion and comfort, Second Yoga Jeans are perfect for a lifestyle where the emphasis is on well-being, where flexibility and relaxation are part of daily life. Offering the flexibility of a yoga garment, Yoga Jeans establishes a perfect balance between the trendy styling of a 5-pocket jean and the comfort of lounge pants.
From headbands to totes, belts to flip flops, workout bras to water bottles, we've got you covered! Customer favorites include our selection of versatile scarves, an array of yoga accessories, and a variety of fashionable and functional sports bras.
Bani Bands (Headbands)
These soft grip adjustable headbands are perfect for your workout and your lifestyle! Comes in a variety of widths and patterns.
Coobie (Sports Bras)
Coobie bras really do fit almost every body. They are seamless and comfortably fit sizes 32A through 36D. Each bra comes with removable pads and is ultra comfortable. The Coobie bra provides shape and support and can be worn in place of a camisole or tank top.
Fraas has been creating textile accessories of premium quality for over 130 years. This family business has always combined tradition with innovation, creating vibrant and dynamic scarves and wraps in a variety of colors, fabrics and unique styles, for both colder and warmer weather.
Handful (Sports Bras)
Handful was started by fitness expert Jennifer Ferguson. After searching in vain for a good sports bra, she decided to be proactive and designed and manufactured what she (and other women) had been waiting for--- the one sports bra that does it all. The Handful conceals from warm-up to cool-down. It looks terrific on its own or under a shirt or top and provides shape, lift and coverage for active women of all shapes, sizes and ages. Comes with two removable pads and a reusable mesh bag for laundering.
Manduka (Yoga Accessories)
Manduka is a company founded on the simple idea that a better yoga mat could make a world of difference. Over ten years ago, Peter Sterios, an architect turned yogi, designed a simple, elegantly designed black mat whose combination of firm grip and complete support revolutionized his yoga practice. Today, the quality and performance of Manduka mats and yoga accessories are unmatched in the marketplace, crafted using simple, enduring, natural, and whenever possible, renewable materials and a fine attention to detail. Manduka mats' denser, thicker form and unparalled comfort and cushioning have revolutionized the practice of yogis everywhere.
Moving Comfort (Water Bottles)
Founded by women, Moving Comfort creates sports bras for virtually every type of body. Heralded by many magazines as the best women's sports bras, styles include halter, cross-back and two-strap bras and come in a variety of cups and sizes.
Second Base (Camisoles)
Second Base camis are specially designed to be worn on top of the bra, completely undetectable under that perfect dress or top. Wear them under wrap dresses, low-cut tops, tank tops and even button-down shirts for a cami feel without the length and weight of a full undergarment. Made of micro modal and spandex blend and available in plain and lace styles.
SPIbelt (Holds Small Personal Items)
The SPIbeltTM will expand to hold any smart phone, keys, money, ID, even a passport, and comes in a number of colors. Take a SPIbeltTM on your run, hike, bike, or travels with no distraction to your task at hand.
Sweaty Bands (Headbands)
Sweaty Bands are the ultimate sports and fitness headband-they don't slip! Offered in a wide variety of colors, patterns and themes (think golf, tennis, martinis), they are uniquely designed for women and girls who want to show their style, even when they sweat!
Toesox (Grip Socks/Gloves)
Toesox provides much-needed grip for your yoga or Pilates practice. The multi-colored, multi-patterned sox come in half-toe and full-toe styles and add another dimension to your workout (no slipping or sliding and full grip on the reformer.) Grip gloves available too.
Yogitoes (Yoga Accessories)
Yogitoes has become a recognized global yoga brand, designing innovative products for yoga and beyond. Our favorite is the SKIDLESS yoga towel, one of the most widely used yoga accessories in the U.S. Creator/founder Susan Nichols, devotee of ashtangha, developed the idea after slipping on her own mat.
Finding that St. Louisans had limited choices in activewear, long time fitness enthusiast Cheri Chod opened Blue Moon Activewear with a partner in 2010.
In 2012, Cheri took over the business on her own. Cheri has spent countless hours researching the best activewear lines that are both functional and stylish.
We have about 12 different lines of activewear, covering all activities and body types.
Also, a passion of Cheri's is to find what she likes to call "active-inspired" lifestyle wear which can transition you from the gym (or not!) to whatever the rest of your day or evening brings.
Understanding that most women are not a size 2, we strive to have a large selection and a friendly staff interested in helping you find what is right for you.
We also carry a wide variety of active accessories, from yoga mats and blocks to extreme weather face balm and hair conditioner to protect your hair while you workout.
Did you know?
Women quite literally "live" in activewear: a recent survey found that more than half of all American women between the ages of 18 and 50 now dress in activewear regularly, even when they have no intention of hitting the gym. Eighty-eight percent dress in activewear at least occasionally and one in three say that when they're running errands on weekends, they're more comfortable in activewear than anything else.
Meet the Owner
Cheri is an avid lover of the outdoors and passionate about travel. Cheri is married to Ron and they have three boys, Alex, Austin, and Clay. Cheri enjoys hiking, snow skiing, running and biking. For the "indoors", Cheri practices yoga and loves to swim.
Your active lifestyle calls for fun, fashionable and functional activewear. Whether you are a fitness enthusiast or an on-the-go mom, Blue Moon has the perfect pieces to take you throughout your day.
Unique brands range from the creator of the sport skirt to a European company specializing in ergonomically constructed fabrics. We pride ourselves on being the first in St. Louis to carry these high quality activewear brands--many of which are exclusive to Blue Moon.